Apple Halves App Store Fees for Mini Apps: How the New Program Reshapes the Market

Ethan Cole
Ethan Cole I’m Ethan Cole, a digital journalist based in New York. I write about how technology shapes culture and everyday life — from AI and machine learning to cloud services, cybersecurity, hardware, mobile apps, software, and Web3. I’ve been working in tech media for over 7 years, covering everything from big industry news to indie app launches. I enjoy making complex topics easy to understand and showing how new tools actually matter in the real world. Outside of work, I’m a big fan of gaming, coffee, and sci-fi books. You’ll often find me testing a new mobile app, playing the latest indie game, or exploring AI tools for creativity.
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Apple Halves App Store Fees for Mini Apps: How the New Program Reshapes the Market

App Store mini apps are receiving new conditions from Apple today. The company is revising its commission structure and reducing the fee to 15%, making the model far more attractive for developers. The new program reshapes the App Store ecosystem and unlocks additional potential for mini apps embedded within larger host platforms.

Mini apps have long been part of the user experience. They are small, self-contained solutions — often games or service tools — integrated into larger host apps. Until now, these projects operated under certain limitations: monetization options were restricted, and the commission rate remained standard. Now, the landscape is shifting.

What the lower fee means for App Store mini apps

Apple halves App Store fees for mini apps — this is the key update. The company is reducing the commission to 15%, exactly half of the usual 30% rate.

The reduced fee applies to qualifying in-app transactions, provided that developers meet the program’s requirements. Essentially, Apple is establishing a preferential model for a fast-growing segment that needs more flexibility.

Participation requirements for App Store mini apps

The program is not automatic. Apple introduces several criteria that must be met before a developer can access the reduced commission.

First, a mini app must function properly on both iOS and iPadOS. This reinforces ecosystem consistency and ensures a unified user experience.

Second, developers must integrate the Advanced Commerce API, which enhances transparency and reliability for in-app purchases.

Additionally, Apple requires the use of the Declared Age Range API. Its purpose is to prevent younger users from bypassing parental controls by accessing mini apps with higher age ratings than their host apps.

Why Apple is updating the rules now

Apple halves App Store fees for mini apps in response to ongoing discussions around commission policies. In recent years, the company has faced increasing pressure from global regulators demanding more openness and flexibility. High-profile legal disputes also pushed Apple to reconsider its approach.

This year, the company has already made several adjustments, including permitting external payment options in certain cases and updating various App Store guidelines.

The lower commission for mini apps appears to be a continuation of these changes. For Apple, it is a way to support an expanding market segment while demonstrating willingness to adapt.

How the changes will affect the mini-app market

For developers, the new program opens the door to more favorable economics. A lower commission reduces financial barriers and makes mini-app development more attractive — especially for small and medium-sized teams.

Users may also benefit. More favorable conditions could lead to increased competition, inspiring developers to create new and more engaging mini apps inside popular platforms.

Conclusion

The initiative Apple halves App Store fees for mini apps reshapes the App Store environment. The reduced commission, updated requirements, and added flexibility create a more supportive setting for developers. For Apple, it is a step toward greater openness. For creators of mini apps, it is an opportunity to scale their projects faster and more efficiently.

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