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Scale Is Not a Moral Argument
Software

Scale Is Not a Moral Argument

Ethan Cole February 8, 2026 4 min read 59 views

Scale is often treated as proof. If something reaches millions of users, it must be good.If it grows fast, it must be needed.If it dominates,...

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Decentralization Without Restraint Is Still Centralization
Web3 & Blockchain

Decentralization Without Restraint Is Still Centralization

Ethan Cole Feb 8 4 min

Decentralization is often treated as an inherent good. If a system is distributed, permissionless, or built on a blockchain, it...

64 Read More
Why We Optimize for Fewer Users, Not More
Software

Why We Optimize for Fewer Users, Not More

Ethan Cole Feb 8 4 min

In most product conversations, growth is treated as a default good. More users mean more validation, more relevance, more success....

67 Read More
If Your Product Needs Persuasion, Something Is Broken
Software

If Your Product Needs Persuasion, Something Is Broken

Ethan Cole Feb 7 4 min

Persuasion is often framed as a design skill — the right copy, the right nudge, the right moment to intervene....

68 Read More
When Recommendation Systems Replace User Choice
AI & ML

When Recommendation Systems Replace User Choice

Ethan Cole Feb 7 4 min

Recommendation systems are often framed as a convenience feature. They save time, reduce effort, and help users “discover” what they...

68 Read More
Why Persuasion-Based UX Is a Design Failure
Software

Why Persuasion-Based UX Is a Design Failure

Ethan Cole Feb 7 3 min

Persuasion-based UX starts from a flawed assumption: that users must be guided, nudged, optimized, or subtly pushed toward the “right”...

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The Most Important Decisions Are the Least Visible
Software

The Most Important Decisions Are the Least Visible

Ethan Cole Feb 6 3 min

Visibility Is a Poor Measure of Importance In product work, visibility often distorts priorities. What ships is visible.What users click...

76 Read More

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