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Compromise Is a Choice, Not an Accident
Software

Compromise Is a Choice, Not an Accident

Ethan Cole February 5, 2026 3 min read 53 views

The Convenient Myth of Inevitability Compromise is often framed as something that just happens. Market pressure.User expectations.Limited resources.Tight deadlines. When products drift away from their...

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Security Trade-Offs Most Teams Refuse to Admit
Cybersecurity

Security Trade-Offs Most Teams Refuse to Admit

Ethan Cole Feb 5 4 min

Security Is Always a Negotiation Security is often presented as an absolute. Products are either secure or insecure. Teams either...

43 Read More
Why Saying “No” Is a Core Product Skill
Software

Why Saying “No” Is a Core Product Skill

Ethan Cole Feb 5 3 min

The Pressure to Always Say Yes Modern product teams are surrounded by requests. Feature suggestions.Customer demands.Competitive pressure.Internal ambitions. Most of...

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Building for Everyone Means Protecting No One
Software

Building for Everyone Means Protecting No One

Ethan Cole Feb 4 3 min

There is a familiar promise in software and product design:Build for everyone, and everyone will benefit. It sounds inclusive.It sounds...

49 Read More
Why “Mass Market” Apps Always Compromise Users
Mobile & Apps

Why “Mass Market” Apps Always Compromise Users

Ethan Cole Feb 4 3 min

The Promise of Universal Appeal “Built for everyone” sounds generous. It suggests accessibility, inclusivity, scale. It implies that no one...

55 Read More
Who Our Product Is Not For
Software

Who Our Product Is Not For

Ethan Cole Feb 4 3 min

The Question Most Products Avoid Most product pages proudly explain who a product is for. Much fewer are willing to...

75 Read More
Speed Is Overrated. Stability Isn’t.
Software

Speed Is Overrated. Stability Isn’t.

Ethan Cole Feb 3 3 min

When Speed Becomes a Signal Speed has become a shortcut for seriousness. If a product moves fast, it’s assumed to...

56 Read More

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