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Promises are easy to make.Trust is not. In digital products, promises often stand in for transparency. Companies reassure users with statements about safety, responsibility, and...
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Most users never truly assess whether software is safe.They decide whether it feels safe — and act accordingly. This decision...
Trust in online platforms is rarely the result of deliberate evaluation.Most users don’t consciously decide whether a system deserves trust....
Trust is rarely designed directly.It emerges — or collapses — as a consequence of how digital products behave over time....
Trust in digital systems rarely collapses all at once.It erodes gradually, shaped less by dramatic failures than by small, repeated...
For years, security and privacy have been treated as interchangeable concepts.If a system is “secure,” the assumption follows that it...
Privacy was once considered a basic expectation. Not a feature.Not a premium option.Just a normal part of daily life. That...